Free market intelligence report | France | 13 August 2026

Daily France Amazon intelligence: category movement, bestseller shifts, search demand and deal pressure.

Today's France edition draws on Zactr's daily tracking across France: category movement, bestseller rank changes, Amazon's own discovery pages, Google search interest, search-shelf statistics and promotional activity. The single largest catalogue move right now: Mode in France added 284,585 listings (+0.5%).

Category movement 3 August 2026 Bestseller ranks 9 August 2026 Deals through 13 August 2026 Discovery pages 13 August 2026
Executive summary

Where the market moved most recently.

Our tracking currently covers 7,687,639 bestseller observations across 1 marketplaces. The clearest structural move right now is Mode in France, +0.5% with 284,585 listings added. Promotional pressure remains visible: 7,765 products in deal selections and 123 live lightning deals in the last two days. For sellers, the actionable layer is where these demand signals intersect with low Amazon share and manageable promotion pressure.

1marketplaces covered in this report: France
7.7Mbestseller observations tracked across 1 marketplaces
7,765products observed in Amazon deal selections across 1 marketplace in the last two days
123lightning deals live (claimable) in the last two days, across 1 marketplace
Member intelligence

This is the free edition. Members see the products, sellers and prices behind every number on this page.

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A daily action queue built from Buy Box changes, offer pressure and rank movement on the products you sell.

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ASIN-level rank timelines, seller records, offer counts and price history behind each market signal.

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Marketplace coverage

1 marketplace, one consistent method.

MarketplaceBestseller observationsBestseller categories trackedData as of
France 7,687,639 55 9 August 2026

Across the 1 marketplace with bestseller tracking, that is 7,687,639 ASIN-category observations currently tracked.

Category movers

Where catalogues grew and shrank most recently.

Category movement between the two most recent full marketplace scans.

MarketplaceCategoryListings changeChangeSold by AmazonTracking date
France Mode +284,585 +0.5% 15.3% 3 Aug 2026
France Catégories +126,855 +0.2% 15.9% 3 Aug 2026
France Livres +95,685 +0.1% 61.6% 3 Aug 2026
France Femme +89,785 +0.4% 11.4% 3 Aug 2026
France Catégories -153,022 -0.3% 5.5% 3 Aug 2026
France Cuisine et Maison -74,960 -0.1% 5.1% 3 Aug 2026

France: Mode added 284,585 listings (+0.5%); Catégories added 126,855 listings (+0.2%). Amazon's own share of the Mode shelf is 15.3% — the expansion is being driven by third-party sellers.

Seller opportunity ideas

Where third-party sellers have room: demand is growing and Amazon's own presence is low.

Two lenses: scored opportunity signals where our data runs deepest, and fast-growing categories with low direct Amazon presence elsewhere.

France

Whitespace: growing categories where Amazon sells under 20% of the shelf directly.

CategoryListings addedChangeSold by Amazon
Mode +284,585 +0.5% 15.3%
Catégories +126,855 +0.2% 15.9%
Femme +89,785 +0.4% 11.4%
Bestseller intelligence

The fastest-rising products climbed hundreds of thousands of chart positions.

Rank rotation in the bestseller indexes is extreme at the tail. Moves of this size typically reflect products re-entering the index, heavy promotion or rapid review accumulation — exactly the cases where product-level history matters before drawing conclusions.

MarketplaceProductPrevious rankCurrent rankPositions climbed
France 2372410210 499,381 5,062 +494,319
France B0CXT6B487 497,880 10,774 +487,106
France B0GKD5SNCS 496,855 15,407 +481,448
France B0H38KGXWX 498,178 25,183 +472,995

New entrants tell the more durable story. Products entering their category charts at the very top include: 20€ Carte Cadeau PlayStation | Compte PSN français uniquement [Code par Email] (France, entered at #1); 20€ Carte Cadeau PlayStation | Compte PSN français uniquement [Code par Email] (France, entered at #1); WaterWipes Sensitive+ Newborn & Baby Wipes, 6 Paquets (France, entered at #1); TOCOL Coque pour iPhone 15, Compatible avec MagSafe, Noir (France, entered at #1).

Open bestseller intelligence
What shoppers want right now

Amazon's own discovery pages show what buyers are gifting, wishing for and trying first.

The most-gifted, most-wished-for and new-release lists are Amazon's unfiltered view of intent. These are the products sitting at the top of those lists across the marketplaces we track.

France · lists from 13 August 2026

Carte Anniversaire 20 ans en Or Doré Brillant en Relief Texturé pour Homme Femme - Texte Coloré Adapté à l’Âg… Carte Anniversaire 20 ans en Or Doré Brillant en Relief Texturé pour Homme Femme - Texte Coloré Adapté à l’Âg… Most gifted
Katech 29cm Planche de Blocage Crochet Pliable, Kit Crochet Tricot Accessoire pour Granny Squares, Bloqueur C… Katech 29cm Planche de Blocage Crochet Pliable, Kit Crochet Tricot Accessoire pour Granny Squares, Bloqueur C… Most wished for 6 ratings
Tomodachi Life : Une vie de rêve Tomodachi Life : Une vie de rêve New release
Deals and promotion pressure (France)

7,765 deal-board products and 123 live lightning deals in the last two days.

The deal board shows products priced meaningfully below their own recent average; the lightning table shows the observed deals with the highest stock-claimed rates, where promotion is producing real velocity.

France deal board · 7,765 products observed, as of 13 August 2026

MECHREVO Ordinateur Portable Forza 15X Pro Ultrabook, AMD Ryzen 7 H255, Radeon 780M 12CU, 16Go DDR5… MECHREVO Ordinateur Portable Forza 15X Pro Ultrabook, AMD Ryzen 7 H255, Radeon 780M 12CU, 16Go DDR5… €899.00 · 7-day average €2,072.85 57% below its own 7-day average
Lefant M210 Pro Omni 28cm Mini Rouleau Robot Aspirateur Laveur, 20000Pa Lefant M210 Pro Omni 28cm Mini Rouleau Robot Aspirateur Laveur, 20000Pa €299.99 · 7-day average €968.33 69% below its own 7-day average
COSMOS - Upsilon - Matelas 150x200 - Épais 32 cm COSMOS - Upsilon - Matelas 150x200 - Épais 32 cm €299.99 · 7-day average €920.30 67% below its own 7-day average
Ordinateur Portable 14 Pouces Celeron N5095 (jusqu'à 2,9 GHz) 8Go DDR4 Win11 256Go SSD Extension 1T… Ordinateur Portable 14 Pouces Celeron N5095 (jusqu'à 2,9 GHz) 8Go DDR4 Win11 256Go SSD Extension 1T… €269.99 · 7-day average €889.49 70% below its own 7-day average
Lenovo ThinkPad T495s Ordinateur Portable Business 14" FHD (1920x1080), AMD Ryzen 5 Pro 3500U, RAM… Lenovo ThinkPad T495s Ordinateur Portable Business 14" FHD (1920x1080), AMD Ryzen 5 Pro 3500U, RAM… €259.00 · 7-day average €696.82 63% below its own 7-day average
Lefant M210 Omni Mini Rouleau Robot Aspirateur Laveur, Aspiration 20000 Pa Lefant M210 Omni Mini Rouleau Robot Aspirateur Laveur, Aspiration 20000 Pa €279.99 · 7-day average €693.03 60% below its own 7-day average
Lenovo ThinkPad L13 Yoga Gen 1, Ordinateur Portable Tactile 2 en 1, 13,3" FHD, Intel Core i5-10210U… Lenovo ThinkPad L13 Yoga Gen 1, Ordinateur Portable Tactile 2 en 1, 13,3" FHD, Intel Core i5-10210U… €289.00 · 7-day average €695.94 58% below its own 7-day average
hansgrohe Talis E Talis E 240 Mitigeur de lavabo, avec tirette et vidage, noir mat, 71716670 hansgrohe Talis E Talis E 240 Mitigeur de lavabo, avec tirette et vidage, noir mat, 71716670 €299.30 · 7-day average €607.73 51% below its own 7-day average

France lightning deals with the highest stock-claimed rates

ProductDeal priceDiscountStock claimed
Bluestork KB Mini Fold - Mini Clavier Bluetooth Pliable AZERTY FR €15.28 23% 46%
Sweetmet Pro2.0 Extension a Clip Cheveux Humains Naturel 120g Épais 7pcs €111.13 5% 20%
UGREEN NAS UPS 120 W, Batterie de Secours 12 000 mAh Contre surtensions €99.99 9% 20%
Koala Babycare Une écharpe de portage facile à enfiler, réglable, unisex - Porte-bébé multifonctionnel pour j… €40.41 19% 13%
FALARY Lot de 6 Maillot de Corps Homme 100% Coton Débardeur Homme Musculation Blanc M €34.99 30% 10%
Guyarns Chaussons Enfant Fille Garçon,Pantoufles Enfant Fille Hiver Chaudes Mémoire de Forme Chaussons Caoutc… €19.99 17% 10%
Patchs Yeux pour Cernes Skincare Coréen: Anti-Poches & Rides Masque Contour des Yeux à l’Acide Hyaluronique N… €21.16 15% 10%
FALARY Lot de 3 Débardeurs Homme Musculation Maillots de Corps 100% Coton Noir/Bleu/Olive 2XL €13.26 34% 10%
W-KING Enceinte Bluetooth Portable 120W, Enceinte sans fil étanche IPX6 avec 4 Haut-Parleurs et 70W Graves Pu… €128.99 5% 10%
Open deal intelligence
Search shelf statistics

Coupon usage and shelf pricing across the keyword shelves we track.

Coupon badges and average listed prices across the search placements we observe. Read average prices as shelf composition, not willingness to pay.

MarketplacePlacements observedWith couponCoupon prevalenceAverage listed priceData as of
France 740 1 0.1% €53.60 13 Aug 2026

Most-covered search terms on these shelves: France — vertige bracelet de lithothérapie, amazon basics lot de 20 piles alcalines aa, vertiges livre, sodastream concentré, lego

What this means for sellers

One takeaway per marketplace, drawn from today's numbers.

France: Mode is expanding (+0.5%, 284,585 listings added) while Amazon's own share of the shelf is 15.3% — third-party room to enter.

Bottom line

1 market, one discipline: demand signals first, product-level verification second.

This free edition shows where the market moved. The next step is to validate seller concentration, offer pressure, Buy Box stability and promotion depth on the specific products you sell or plan to source — across every marketplace we track, every day. That is the layer members work in.